What is Myrrh Anyway? hits the streets

As any regular reader of this blog will know, I have been busy promoting What is Myrrh Anyway? of late, but I'm not the only one.

I have to say a huge thank you to Mat Cooper for doing the same thing in and around Sheffield. On Monday morning he visited bookshops, libraries and art galleries asking staff if they would take some of the Moo MiniCards I have had made up to promote the book.

I hear that the staff of the Orchard Square branch of Waterstone's in Sheffield were particularly helpful. When Mat whipped out a copy of the book the kind gentleman on duty recognised it as recent stock, took a bundle of the cards and went to the actual area where the book was on sale to distribute the cards where readers would be looking.

So, thanks again to Mat and if anyone else would like to do the same thing in and around their area, drop me a line via this blog. And you will receive a gift in kind for your efforts. I am a great believer in the adage 'If you scratch my back...'

Here's Mat holding some of my MiniCards and his signed copy of What is Myrrh Anyway?

My Myrrh Moo MiniCards

Having been hard at work on a novel for the last six weeks, I'm now taking some time to work at the other side of the writing business, as it were - that of self-promotion. Such is the lot of a freelancer; you have to learn to blow your own trumpet pretty fast if you don't want your latest publication to sink without trace among the other 399 new books published in Britain alone every day! Hence the renewed vigorous blogging and the latest promotional item I've had made up - Moo MiniCards, to help promote What is Myrrh Anyway?

Moo MiniCards are great. They come printed with an image on one side and six lines of text on the other. In my case, that's enough space to entice someone to look at the card with an intriguing question on one side along with the details of my latest book on the other. I'm going to make sure I've got a box of my minicards with me everywhere I go, so that I can hassle coffee shops, bookshops, and perhaps even libraries, to see if they wouldn't mind me leaving a handful around the place, on tables, by the till, wherever.

So, keep an eye out and you might just be able to snap one up for yourself.